Well, it turns out the Die Hard ad was in fact just that, an ad for Die Hard batteries. Although, it did have some action-packed moments.
In the full 2-minute commercial, there are a few nods to the Die Hard movies including Willis crawling through a vent and reuniting with his limousine driver Argyle (good to see you again, De’voreaux White). Willis even beats someone over the head with a Die Hard-branded car battery, which is a sentence I never thought I’d be writing.
You can check out the full video in this tweet from Advance Auto Parts.
Original story below…
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Something is amiss in Die Hard land as Bruce Willis has popped up in a short teaser implying a possible return of John McClane.
A 15-second teaser was posted on Twitter by his daughter Rumer Willis that shows Bruce Willis walking down a foggy Christmas light-lit street to the sound of someone whistling. The text reads, “as one story ends…a new one begins” followed by an October 18, 2020 date and the hashtag #DieHardIsBack.
#DieHardisBack #ad pic.twitter.com/UHn8RSBGP0
— Rumer Willis (@TheRue) October 17, 2020
It’s unclear if this is teasing a movie or possible spinoff TV series starring Willis, but something is definitely happening.
Her tweet also indicated this is an ad for something, so maybe it’s just a Die Hard-themed product of some sort? The holidays are right around the corner, after all, even though Willis himself says Die Hard is definitively not a Christmas movie.
It’s also worth noting that Andy Samberg’s music group The Lonely Island also quote Tweeted the teaser with the text “Tell your dad we still want him to be on B99!” Could this actually be teasing a crossover event on Brooklyn Nine-Nine that involves Willis’ iconic Detective?
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Rumors of a sixth Die Hard installment have been circulating around the internet ever since the disappointing reception of 2013’s A Good Day to Die Hard, including a possible reunion with Samuel L. Jackson’s character Zeus. While that clearly didn’t pan out, Willis is no stranger to reprising roles years after the last film.
What do you think this teaser is for? A movie? A spinoff or TV series? A cameo? Let us know what you’d like to see in the comments below.
For more Die Hard find out where it ranks on our list of best Christmas movies of all-time and all the best (and worst) Die Hard ripoffs.
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Matthew Adler is a Features, News, Previews, and Reviews writer for IGN. You can follow him on Twitter @MatthewAdler and watch him stream on Twitch.